The Purflo 2.5 tog Baby Sleep Bag allows your little one to sleep safely in this adaptable sleep bag. Designed by the amazing team at Purflo to help your baby sleep comfortably through the seasons! With detachable sleeves giving...

Our gorgeous Woolbabe fabric makes a divine swaddling wrap for your newborn and now we've added super soft organic cotton!This wrap washes up beautifully and just gets softer and easier to wrap with the more you use it. The 30%...

How fantastic are these baby First Feeding Sets? Available in a range of colours, little ones will be excited to dig into meals when served in this adorable feeding set!  This bowl is the perfect size for beginning...

Here at The Sleep Store sustainability is one of the amazing values that we live by. What better way to spread our sustainable love than with these beautiful Beco branded reusable Keep Cups!It has a press fit lid that is...

Does dinner usually end in a tantrum with the plate getting thrown across the table?... Not anymore!! The Silicone Grip Dish from Bumkins suctions strongly onto surfaces and is great for little ones learning to self...

Round up some relief from teething with a set of Silicone Teething Rings from Bumkins. Made from 100% food-safe silicone, each of the rings features a variety of textures that babies can explore as they soothe sore gums...

Bumkins reusable snack bags are the eco-friendly alternative to single-use plastic baggies. Made from the same easy-wipe waterproof fabric as Bumkins bibs. Machine washable and dishwasher-safe. Great for many uses:...

The Buddy Merino Wool Bubble Stitch Blanket is absolutely beautiful! These blankets are 100% merino and are so gentle, soft and luxurious against your child's skin. New Zealand merino is renewable, sustainable and biodegradable...

We have a new 'kid' on the block! Welcome Milky Clothing!The Milky Henley Top is a winter essential with it's long sleeves, flutter shoulders and comfy rib cotton. Perfect to pair with jeans or leggings and sure to keep your...

A cherry shape (round) pacifier made from natural rubber. Beautifully designed and made in Denmark, these dummies have been a much loved and trusted product in Europe for over 30 years. They have a round shield that is designed...

The embé 2-way Swaddle features a unique Legs In / Legs Out design that allows your baby to be cooled down, warmed up, or have their nappy changed without the need to be un-swaddled. The Embe Swaddle legs out mode is...

The Pretty Brave Moc shoes are the perfect first pair of shoes for your baby. They are a classic style and hand-made using genuine, butter soft leathers. The soft sole shoes have elasticised ankles to ensure shoes are...

The Eddy+ 0.75L water Bottle is now made with Tritan Renew, a highly durable and lightweight plastic made with 50% recycled material.Camelbak Eddy+ 0.75L water bottles are designed for those on the go. Flip, bite, and sip...

The Eddy+ Kids Bottle is now made with Tritan Renew, a highly durable and lightweight plastic made with 50% recycled material.Camelbak bottles are perfect for all ages but we love the little size of the Eddy+ bottles for kids...

The Riley is a retro-inspired trainer, perfect for special occasions and everyday style. Embossed detailing and a two tone colourway with racing stripe complete a preppy look, while the natural and breathable materials are...

The Nature Baby Waffle Long Sleeve Pyjamas are a cosy and comfortable sleepwear for your little one. The two-piece long sleeve pyjama set is perfect for those cooler nights, featuring a front opening for easy dressing and...