The famous Sophie La Girafe in an adorable blankie form! Gentle colours and a very soft feel to reassure and comfort baby. This practical comforter comes complete with a velcro fastener to hold baby’s dummy and a pocket for...

Ziggy decides to plant sunflower seeds in autumn, but everyone knows sunflowers don’t grow in winter. Or do they? Sunflowers Don’t Grow in Winter is a true story of hope, determination, and a little boy’s love of...

These gorgeous bunny comforters are tactile and soft.  Made from 100% GOTS certified organic cotton muslin. Many children self sooth by touching fabric or rubbing fabric against their face so these are the perfect size for...

Meet sleepy kiwi and cute caring little kiwi who wakes up at night to watch over sleeping babies.  Sleepy kiwi is bold so even the youngest eyes can see him, his story is told through chunky black and white images that...

Come along on a journey with Aroha, as she wards off nervousness, fear, worrying thoughts and apprehension, with simple, yet effective tools that everyone can use. This beautiful picture books takes children on a journey through...

If your baby loves their wool blanket, here’s a handy alternative to carry around!  These cute little mini aircell blankies are custom made for The Sleep Store in Auckland. Made from the same lovely 100% NZ Merino wool and...

A sleep journal for the first 12 weeks of baby's life.     A great journal to help establish really healthy sleep time routines through reading to them from day one. There are sleep tips throughout to help...

By Sam McBratney &  Illustrated by Anita Jeram The story of Little and Big Nutbrown Hares' efforts to express their love for each other has become a publishing phenomenon, selling more than 18 million copies...

This beautifully soft and gentle Little Bamboo Baby Comforter will be your baby's best friend.Made of lovely soft viscose from bamboo, it will be a favourite snuggling toy.Once your wee one has become attached to a comforter The...

With lovely long floppy ears and lush, super soft Jellycat fur, Bashful Bunny is irresistibly cute and the perfect gift for boys and girls. With just one cuddle, you'll never want to let go.  Everyone...