Because bath time can be cute and eco-friendly too. The New Edition Bath Boats help develop little minds, fine motor skills all while getting squeaky clean. Wheat straw fiber is food safe, BPA free and is a sustainable...

These amazing Honeysticks Bath Drops are the perfect, all-natural way to add creativity and excitement to your child's bathtime routine. They fizz in the bath for 2 minutes while adding a slight colour to the water...

From the creators of Aroha's Way and Let It Go this is great addition to the collection that will help your child learn and understand their emotions. With 60+ definitions to help improve emotional literacy. This...

Brush and care for your little one's delicate infant hair with the Haakaa Goat Wool Baby Hair Brush. Brushing your baby's hair has major benefits to their wellbeing, and with this eco-friendly 100% natural brush, you can...

At The Sleep Store, we are passionate about helping new babies, children and parents sleep better, which is why we've developed our exclusive range of 100% Merino clothing and sleepwear. Layers of Merino are an essential ...

Meet Sam the Lamb!Sam is an expert in sleep training and is ready to help you and your child to start the day fit and ready. Sam is a sleep trainer and alarm clock that uses visual cues to inform a child on when it’s time to...

Keep mealtime mess to a minimum with these awesome Snuggle Hunny Waterproof Snuggle Bibs! Snuggle Bibs are super convenient - wipe-down, feather light and foldable. The neck is adjustable with a velcro close allowing...

Keep mealtime mess to a minimum with these awesome Snuggle Hunny Waterproof Snuggle Bibs! Snuggle Bibs are super convenient - wipe-down, feather light and foldable. The neck is adjustable with a velcro close allowing...

Your little one will absolutely be in awe of this Musical Mobile Set from Lolli Living! A sweet magical oceania theme with sweet whales is the cutest addition to your nursery. The mobile features a battery powered music...

Stack, fill and pour with these easy grab buckets!Perfectly sized for little hands, these colourful buckets provide endless tub time play while helping to build motor skills. Kids can drain water in a variety of ways with...

Super popular mushroom toy from Mombella. Mombella recommend these for babies 0-8 months and are for supervised use only.  They are loved for their easy to grip shape which is perfect for little hands...

Give your bub a gentle massage with the Haakaa Sweet Dreams Lotion bar and help them drift off to dreamland. Help your tiny human drift peacefully off to sleep by tucking them into bed after a gentle massage with our Sweet...

The world famous Sophie the Giraffe now has a friend - FanFan the fawn, also made from 100% natural rubber derived from the sap of the Hevea tree. FanFan now comes in a beautiful new colour! FanFan’s bumpy head helps soothe...

Soft Organic Jersey Cotton face cloths from Nature Baby.Made from soft certified organic cotton jersey, these multi- purpose cloths are perfect for bath time or wiping little face and hands. Each pack contains 10 cloths...

Bathe your bub in this delicious baby bodywash from Nature Baby. The much-loved Nature Baby bodywash is back, with a beautiful new formulation. A gentle bodywash containing essential oils to nourish your baby’s sensitive...

Snuggle Hunny Kids! The Bassinet sheet can also be used as a change pad cover and is made from snuggly soft stretch cotton jersey. Comes with a matching drawstring bag which can be used for other multi-purposes. A simple and...

White Mallow gently wraps a calming protective layer around the skin, soothes and maintains the skins moisture whilst alleviating itching.With its carefully selected formulation of beneficial ingredients, White Mallow Nappy...

Calendula Baby Body Lotion absorbs quickly, with its milky consistency and carefully selected formulation of beneficial ingredients.  Use after bathing to help replenish, moisturise and nourish delicate and sensitive skin...